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Something a Little Different: A Note From Justin

This Isn’t Our Normal Content

With all of the new content and the shift that our brand has made, I felt like it would be a good idea to drop in and tell you a story. You may already know this story, or if your new to this family, this may be your first time hearing about how I got to where I am today. This story isn’t about how successful I am, this isn’t a guide to “get rich quick,” and it’s not to gather pity. We all have hard stories and I am no different. But, maybe, by sharing my heart with you guys, someone will be able to be encouraged and motivated to keep going.

Where it All Began

Long before I knew Ami, I lived in New York City. I was successful and living with a self-destructive mindset. Childhood traumas left me convinced that the only way to fix my problems and feel better was to self-medicate with alcohol, drugs, and womanizing. I thought that I was untouchable. After all, I had dealt with my share of pain, what could hurt me now? Then, when I did suffer the consequences of my actions, (DUI’s, arrests, and a few stints in rehab) I would wonder why all of this had fallen on me. I would attend TedTalks and self-help seminars in the hope that someone would give me the key to fixing myself. But the problem was that I couldn’t get past the distractions in my life that kept me from moving towards a better way of living. I couldn’t get past myself.

Major Changes

Has your life ever been so disrupted that everything changes? If you have, then you’ll understand how overwhelming it was when something finally broke down the wall that was keeping me from my potential. My moment came while watching a movie on Netflix. Unguarded the 2011 biopic of former NBA star, Chris Herren. It was a story of recovery and redemption and it was real. I watched that movie and realized that it may as well have been titled: Unguarded: Justin McClure Get Up and Take Control of Your Life. Like Chris Herren, I had to become the hero of my own story or I was never going to make it out alive.

I put down the alcohol that night and I have never taken a sip since. It wasn’t too long after that when some of my better life choices led me directly to Ami. She also disrupted my life in the best way possible. Ami, Ava, and Alexis were the light at a very long and dark tunnel. Because of those things that shook up my mindset, I have what I have today: A beautiful and loving wife, two daughters that make me proud every day, and a son who makes the world better every moment that he is in it. The rest is secondary. I love the business that we run and I love that my children get to be a part of it. They are learning to work hard for themselves. That’s what I needed when I was their age and I hope that all that Ami and I pour into them will only prove to them how strong and smart and capable they are.

We Need More Stories Like This.

So there is a part of my story. You can watch a full TedTalk about this here and get a little bit more of my story. I know that this isn’t our usual content, but the world needs redemption stories now, more than ever. We have to have hope that we can do better for ourselves and for our children. Please feel free to ask me questions in the comments! Don’t forget to Subscribe and find us on Facebook I hope to share more of my life with you as we go along this journey. Thank you for being a part of our family!


  • Counselor Bee
    July 31, 2020

    Wonderful perspective! I’ve been following your family for a while with admiration for your fellowship and unity. I guess I would like to know what do you say to your kids with teaching them how to maneuver the fame? When did your know you guys were successful by your rating scale (not the world’s ideals)

    • Dorine
      August 1, 2020

      I am so blessed with your story. This indeed is a testimony many, including my uncle should read

  • Dr. Gail Hepburn
    July 31, 2020

    Thank you guys (Justin and Ami ) for sharing your life of your family on social media. I saw the twins on #ABC (Good morning America) originally when you guys went viral on social media… I have only been keeping up with you guys ~~ on you tube, facebook etc…~~ only recently~~ I have been viewing a lot of the you tube videos… but I love all the videos on you tube….
    It is so wonderful that you are raising and teaching the children the correct way (with manners etc.)…. I just love your videos…the entire family….the way you guys interact with each other…. etc….I am hay that you are successful and keep up the excellent work too!!! I am originally from Belize, Central America and since it used to be a British colony like Nigeria… I know about the Nigerian culture also…. We are the only English speaking country in Central America….but also I have been living in the USA since ag 10 years…. Gail D.C. (chiropractor)….my website is http://www.hepburnchiropractic ….my hepburnciropractic fb page is and my personal fb page is

  • Dr. Gail Hepburn
    July 31, 2020

    p.s. I love all the videos of the entire family (including the Aunt, Uncle, the grandmother etc) but especially the twins and of course little Jersey (what a clever little boy he is) ….

  • Ketty
    July 31, 2020

    This is life changing. Ih my oh my. you are such a wonferful family….God sent I guess.

    • Celisa
      July 31, 2020

      Justin you have come such a long way and have excelled and have made a beautiful life for you and your family. I commend you and continued blessings.

  • Ann
    July 31, 2020

    So impressive en encouraging too justin McClure

  • Nicole Boston
    July 31, 2020

    Hi Justin I am very happy that you listened to that small voice and made a turn around for the better. Interesting story.

  • Samantha
    July 31, 2020

    Thank you for sharing I’m in a bit of. Struggle my self and I have 5 children n I feel like I can’t get out of this big huge hole I’m in and I’m just hurting my kids but I’m trying everyday

    • Engy
      August 2, 2020

      Thank you for sharing , love you guys

  • Prosper
    July 31, 2020

    I love watching you guys. It’s a real source of joy, entertainment and encouragement. I love the main man. Always happen to see him being so real. God bless your works.

  • Brenda Grant
    July 31, 2020

    I love your family. You are such refreshing presence. These twins are the most beautiful little girls anywhere and Jersey is absolutely adorable. Ami should have a career in modeling, she gorgeous, and yes Justin, you are pretty good looking yourself. 💝

  • Nina
    July 31, 2020

    Thanks, for sharing Justin, I too have had a very dark struggle in life with depression. It has held me back from a lot of my life dreams. I know that alcohol and drugs can bring on bouts depression, so I’m sure you understand. So very glad that you were able to find your way back to the light and harmony of life. Having your beautiful family is definitely a light at the end of the tunnel. May, love light and blessings continue to in this journey of life.

  • Narchadille
    July 31, 2020

    I love watching you guys

  • Sedonie
    July 31, 2020

    Your family inspires me so much, I love and respect all of your videos. You have a beautiful family, I pray that God will continue to bless your family in abundance. ❤️

  • Mary willis
    August 1, 2020

    Thank you for sharing your family with us. The twins and jersey are a blessing too watch everyday. You and Ami are amazing parents keep doing such a amazing job raising them in such uncertain times.

  • Yvette
    August 1, 2020

    You story is very inspiring! God is good!

  • Adorkor Pappoe
    August 2, 2020

    Thanks for sharing the life of your family to the rest of the world…I love y’all very much

  • Jemimah Owusu-Kesse
    August 2, 2020

    Thanks for sharing your family with us, Justin. Your story gives me hope.

  • Diana.Dickey
    August 3, 2020

    I love to watch them and how smart they are

  • Sonja Brown
    August 4, 2020

    How did you meet Ami? You two are amazing together

    • Justin McClure
      August 4, 2020

      We met in New York. We ran into each other on the street and I managed to convince her to talk to me!

  • Laura
    September 16, 2020

    I’ve read your story, more than once, and it gives me hope for my son. He’s been battling addiction for 9 years now and it’s killing me – as well as him. I really though we were on the other side of it…then COVID. He’s currently missing. It’s been a week. But it might as well a month. The anxiety of not knowing where your child is – no matter how old he is – is paralyzing. You forget for a bit and then something reminds you, and it all comes rushing back. Ironically, I’ve talked to Chris Herren before. (His foundation is in my area.) Hopefully my son will someday gain the clarity and sobriety that you have.

  • RLiz
    October 21, 2020

    Thank you for sharing! I am looking forward to hearing more of your story. I too suffered from addiction for many years. I am now 6 years clean and sober. We need to share our experience with others so that they can see that there is a better way!

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